Wideframe
AI coworker for video editors
Winter 2026ActiveB2BArtificial IntelligenceSaaSSan Francisco, CA, USA
Company
https://try.wideframe.comWideframe is an AI coworker for video editors. It helps them ship more videos by preparing footage for editing like an Assistant Editor.
Why is this important? Well, it turns out that editors spend 3x more time preparing footage than actually editing.
One agency said we will save their editors 10 hours per week. Another organized an entire documentary worth of footage in hours rather than weeks. He had 2,500+ videos, 500+ audio clips, across >2.5 TB of files and our agent handled them effortlessly.
Users link footage to Wideframe and then our Agent acts like an Assistant Editor to handle work like searching, labeling, organizing, and sequencing footage. Wideframe works with footage across local filesystems and cloud providers. We also supports Adobe Premiere Pro (.prproj) roundtrip. Our robust integrations are important so that Wideframe can work with source footage all the way through to delivering Premiere Pro projects to editors.
Verdict
Medium Signal
Market Opportunity
Video production and post-production software market is real and growing (billions in TAM), with clear ICP: professional video editors, content agencies, documentary producers. The pain point — editors spending 3x more time on prep than editing — is well-articulated and credible. Monetization model isn't explicitly stated (no pricing page visible), though free trial implies SaaS subscription. B2B agency focus is a reasonable wedge but the market skews toward prosumer/SMB rather than enterprise, which limits ARPU ceiling.
Medium Signal
Founder Signal
Daniel Pearson is a non-technical CEO with 11 years running Bamboo (a media/growth agency managing $1B+ budgets for Uber, DoorDash, Dropbox), giving him deep domain knowledge of video/content workflows — relevant but not engineering. Zachary Kim (CPTO) has real technical credentials: CTO at Float (YC S21) for 2.5 years, CTO/Director of Eng at Zaarly for 4+ years — experienced technical co-founder. Notably Daniel and Zachary both worked at Zaarly together ~2012, so this is a known-quantity founding pair, which is a positive signal.
Medium Signal
Competition
No competitor data was surfaced in research, but obvious adjacent players include Adobe's own AI features (Premiere Pro's built-in AI tools like Auto Reframe, speech-to-text), Frame.io for organization, LucidLink/Iconik for cloud-based media asset management, and newer AI editing tools like Descript or Muse.ai for search/transcription. The .prproj native integration and local-first on-device processing is a genuine differentiator vs. cloud-only tools. However, Adobe building natively into Premiere Pro is a real platform risk.
High Signal
Product
Live product with 7-day free trial offering full access. Native Mac desktop app requiring Apple Silicon. Adobe Premiere Pro .prproj roundtrip integration. Detailed workflow descriptions and FAQ. One agency cited saving 10 hrs/week. Documentary editor handling 2,500+ videos across 2.5TB. No pricing page beyond trial, no named customer logos.
OverallB Tier
Wideframe is a credible, domain-specific AI tool with a 7-day free trial, native Mac app, and Adobe Premiere Pro integration. Daniel's 11 years running a media agency gives genuine domain insight. One agency saving 10 hrs/week and a documentary editor handling 2,500+ videos across 2.5TB are meaningful use cases. Main risk is that Adobe and other NLEs will build AI features natively, and the Apple Silicon requirement limits the addressable market. The free trial is a strong product confidence signal.
Active Founders
Wideframe
TierB Tier
BatchWinter 2026
Team Size2
StatusActive
LocationSan Francisco, CA, USA
Last Updated2 days ago